Master of none

I have a longstanding passion for doing a billion things at once and not getting any of them done. Especially in highs of mania, I make multiple-page lists and hope feverishly to accomplish them in one afternoon. It’s thrilling, having so many potential projects swirling in mind then losing track of time as I dive into the depths of one of them. It’s fun, and I don’t necessarily want to correct this behavior. But I do have a somewhat nagging idea that I should specialize in one of them and find a niche for success.

In all honesty, that sounds terribly limiting and even a bit boring. I don’t like the idea of it. For example: this blog would be easier to promote (if I wanted to) and probably more digestible if I stuck to one thing, like cooking or witchcraft or craft craft or something. But as I made this just for fun, I’d much rather treat it like a public diary of sorts and just write whatever comes to mind. I wonder if my affinity for variety and excess can somehow still be a theme.

Anyway, that’s why I named it after my company julico and not ‘the candle witch’ as I almost did. In theory, it would be nice and probably wiser to find a niche (anyway how does one pronounce niche because I was talking to my mom about this and we just came to the conclusion that it’s French and impossible to pronounce) a niche that is marketable and could attract a specific audience. But is it so terrible? To love so many things and try to weave them all together in a chaotic tapestry of highs and lows and in-betweens? To me, that’s where all the fun is.